Not every click tells a story. But every short link does. Some get dropped into email footers without a second thought. Others are deployed with surgical precision in influencer campaigns or used to track engagement in physical brochures. And sometimes, a single short link can make or break the entire user journey. So here’s the real question: how do you use short links?
This isn’t just another survey prompt. It’s a call to reverse-engineer the internet — to understand not just the tools, but how real people like you are applying them. Because the magic of short links isn’t in the shortening — it’s in the strategy.
At Surl.li, we’ve seen brands, educators, marketers, creators, and developers use short URLs in ways we never predicted. Some embed them in product packaging with clever CTAs. Others use dynamic links to test audience reactions across countries. And a few use them just for aesthetics — because let’s face it, www.example.com/articles?id=2398&utm_campaign=summer2025 doesn’t belong on a poster.
Here’s where you come in. We’re launching a brief community survey to gather feedback on how short links fit into your workflows. Whether you’re using them in newsletters, TikToks, podcasts, business cards, or QR-driven scavenger hunts — we want to know. The goal? Build better tools based on real use, not assumptions.
Interesting fact: a 2024 study showed that over 63% of marketers track campaign ROI through short links — and more than half of them said they discovered new audiences thanks to link analytics they didn’t know existed. In other words, how you use links today might shape your strategy tomorrow.
If you’re ready to share, we’ve set up a clean, anonymous form — no logins, no fluff. Just a few questions that help us understand the diversity of use cases out there. You can access it here: surl.li/survey2025
We’ll publish the most insightful (and surprising) results in a future post — anonymized, of course. Your feedback could directly influence upcoming features, design tweaks, or even API logic. Because short links should serve real workflows, not just theoretical ones.
This isn’t just a survey. It’s a chance to make link management smarter, faster, more human. Ready to contribute? Click, answer, and stay tuned.